Women Will Be Greener Than Men in 2010 | Write-on | Fast Company

Americans are pledging to lead greener lives in 2010, according to a recent study by Tiller, LLC. Of the 1,000 adults polled, 53% said they would make a green New Year's resolution–and women are leading the way.

Women are more likely than men to experience "green guilt," as the poll calls it–41% versus just 27% of men. As a result, women are more focused on following through with their green resolutions (52% will "very likely" adopt green habits in 2010, as opposed to 33% of men).

via www.fastcompany.com